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Film Marketing Course: Apply for ISECM Film School’s Spring 2027 Intake

European Institute of Cinema and Media (ISECM Film School) in Paris is accepting applications for its undergraduate-level Film Marketing Course for Spring 2027. Applications close on 15 December 2026, with classes beginning on 1 February 2027.

Film marketing explores how a film is introduced to potential viewers and how its appeal is communicated. It connects audience understanding with the positioning and presentation of a screen project.

A film marketing course is a specialised option for applicants interested in the relationship between cinema and communication. A film’s subject, genre, tone and intended audience influence the way it is presented. Posters, trailers and publicity materials need to communicate a clear message while remaining consistent with the film itself.

The field also involves thinking about campaign priorities and the different responses a campaign seeks to generate—from initial awareness to a decision to watch. The course is relevant to prospective students interested in promoting films and understanding the commercial communication surrounding a release.

Spring 2027 admissions

  • Application deadline: 15 December 2026
  • Classes begin: 1 February 2027

Course information: Film Marketing Course
https://www.isecm.fr/programmes/film-marketing-undergraduate/

Applications: ISECM Film School admissions
https://www.isecm.fr/admissions/

Source: ISECM Film School

Photo / Image: Image: EIPRESS editorial visual.

This article is based on publicly available information or editorial materials and does not imply endorsement by any institution mentioned unless expressly stated.